Elevating Bloomfilters Brand
What we did
- Logo Redesign
- Brand Identity Development
- Color Scheme and Typography
- Name Exploration and Validation
Developing a cohesive brand identity
Our team worked closely with Bloomfilter to understand their core values, goals, and target audience. We then crafted a brand identity that accurately represented their mission to bridge the gap between product teams and business stakeholders.
Modern and memorable
We redesigned Bloomfilter's logo to create a modern, memorable emblem that captured the company's essence and aligns with their mission to make the software development process more transparent, predictable, and efficient.
Trust and professionalism
Our team developed a sophisticated color scheme and typography that evoke feelings of trust, reliability, and professionalism. These elements helped establish a consistent and visually appealing brand identity across all Bloomfilter's marketing materials.
Erik Severinghaus
Co-founder and Co-CEO, Bloomfilter
Unique and fitting
During the branding process, we explored the possibility of renaming the company to better reflect their value proposition. After careful consideration, we decided the original name, Bloomfilter, effectively captured the company's innovative spirit and unique offering in the SaaS industry.
A brand ready for A-level funding
With a polished brand identity, modern logo, and a name that truly represents the company, Bloomfilter is well-positioned to secure A-level funding. Our ongoing partnership with Bloomfilter continues to support their growth as they revolutionize the software development process for teams and stakeholders alike.
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Together.
